Global Media Planning Software Market Growth (Status and Outlook) 2023-2029

Global Media Planning Software Market Growth (Status and Outlook) 2023-2029

Product Code:454860

Published Date: Feb 08,2023

Pages: 100

Region: Global

Category: Service & Software

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Media planning software is a type of software used by advertisers and agencies to get a complete overview and helps manage their campaign plans, marketing activities, and annual summaries in a faster and smarter digital way.

LPI (LP Information)' newest research report, the “Media Planning Software Industry Forecast” looks at past sales and reviews total world Media Planning Software sales in 2022, providing a comprehensive analysis by region and market sector of projected Media Planning Software sales for 2023 through 2029. With Media Planning Software sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Media Planning Software industry.

This Insight Report provides a comprehensive analysis of the global Media Planning Software landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Media Planning Software portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Media Planning Software market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Media Planning Software and breaks down the forecast by type, by application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Media Planning Software.

The global Media Planning Software market size is projected to grow from US$ 631.8 million in 2022 to US$ 1103.9 million in 2029; it is expected to grow at a CAGR of 8.3% from 2023 to 2029.

The key consumption markets locate at developed countries. The USA takes the market share of 42%, followed by Europe with 31%. 
comScore and SAP are the top 2 players of Media Planning Software, with about 56% market shares.

This report presents a comprehensive overview, market shares, and growth opportunities of Media Planning Software market by product type, application, key players and key regions and countries.

Market Segmentation:
Segmentation by type
    Web-Based and Cloud-Based
    On-Premises

Segmentation by application
    SMBs
    Large Business

This report also splits the market by region:
    Americas
        United States
        Canada
        Mexico
        Brazil
    APAC
        China
        Japan
        Korea
        Southeast Asia
        India
        Australia
    Europe
        Germany
        France
        UK
        Italy
        Russia
    Middle East & Africa
        Egypt
        South Africa
        Israel
        Turkey
        GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
    comScore
    SAP
    Centro
    Strata
    SQAD
    Telmar
    BluHorn
    Bionic(NextMark)
    Mediatool
    remags
    HeyOrca
    Quintiq (Dassault Systemes)